第1个回答 2007-10-30
Specific measures Countermeasures
SO strategy
◆ gift box market in the first brand building company, the allocation of more resources for priority development.
• use of the rich human resources, by 2008 Beijing Olympic Games an opportunity to introduce new products more series for more foreign customers, and its efforts to establish long-term cooperative relations.
◆ make greater efforts to publicize, and constantly improve the dealer network and expand more sales channels, and tap the potential market demand.
WO strategy
◆ focus on technology development, the creation of products with independent intellectual property rights, has been continuously enriched product function, and upgrading of product mix, with a new image products to the market.
◆ gradually reduce market demand for small materials production line, the tendency of major enterprise resource production lines, specialized production, improve product quality, increase the added value.
ST strategy
◆ quickly to capture markets, positioning in the market on the implementation of products, services, image differentiation.
• Development iron, wood, carton product characteristics and highlighted their superior plastic box place. If wood, cartons of high-grade products refined appearance, feel fine, rich pictorial display capability.
• Strengthening cooperation with distributors to provide more publicity I can be unique products company materials.
WT strategy
◆ insist technological innovation, reduce production costs and improve the price advantage and cost-effective products.
◆ prominent iron, wood, carton product advantages and enhance packaging design.
Also this point::
◆ strong dealer network with a strong, loyalty to high-level dealers, and also established friendly relations of cooperation to a closer partnership-style development.
第2个回答 2007-10-31
Countermeasure concrete measure
SO strategy
◆ forestalls in the present box market to make the companybrand, assignment more resources gives gives priority to development.
◆ the use rich human resources, borrow in 2008 the Beijing OlympicGames the turning point, promotes the multi- series new product,strives for the more foreign customer, diligently if establishes thelong term cooperation relations.
◆ increases the propaganda dynamics, unceasingly the perfect dealernetwork, the development more marketing channel, excavates the latentmarket demand.
WO strategy
◆ the attenion technology development, the establishment hasthe independent intellectual property rights the product, unceasinglythe rich product function, the promotion product structure, pushes bythe brand-new product image to the market.
◆ gradually reduces the market demand small material the productionline, the enterprise resources tendency main production line, causesthe production specialization, improves the product quality, theincrease attachment value.
ST strategy
◆ rapidly seizes the market, implements the product, theservice, the image bad disassimilation in the market localization.
◆ the development iron, the wood, the paper carton productcharacteristic, highlights it to surpass the potted molded case theplace. If the wood, the paper carton upscale product fine outwardappearance, the fine touch, the rich design unfolds the ability.
◆ strengthens with dealer's cooperation, provides many maypropagandize the our company unique product material.
WT strategy
◆ persisted the technical innovation, reduces the productioncost, enhances the price superiority and the product price ratio.
◆ suddenly the tapping, the wood, the paper carton productsuperiority, strengthens the packing design.
Also has this spot: :
The formidable dealer network ◆ has the strength to be formidable,the loyalty high dealer, and has established the friendship andcooperation relations with them, to closer partner type development.